Mind Candy Ltd is a UK family entertainment company that creates extraordinary brands with online games at their heart. We know that you care about how your Personal Information is used and shared and we care about that too.
2. How do you protect my Personal Information?
We are serious about guarding the security of your Personal Information and use a secure server to store your Personal Information. However, like everyone else, we cannot guarantee complete security. We use industry standard organisational and technical security measures to protect your data against unauthorised disclosure or processing.
Where you are required to choose a password for your account, you are responsible for keeping that password confidential. This means you should limit access to your computer or device and sign off after you have finished accessing your account. If you think someone has access to your password or unauthorised access to your account, please inform us immediately at [email protected].
We are not responsible for the misuse of your account or information where you have not kept your password confidential or not reported a breach of security.
3. What information do you collect about me?
Information you give us (Submitted Information): You may give us information when you buy Petlandia products, register with us, log into our Services, fill in forms, contact us by email, provide feedback and enter our competitions or promotions. This may include:
your email address
your telephone number
your user name
your personal message
Depending on your privacy settings, we may also receive information from social networks you choose to connect with via our Services, e.g. your profile information from Facebook. If you buy something from us, we may need your address and payment information.
You may choose whether or not to give some information to us. However, not providing certain information may mean you cannot enjoy all or parts of our services.
Information that is automatically collected: Whenever you interact with our Services, we automatically record information from your browser or device. This may include:
your IP address,
your session ID
your device information (e.g. device type/model), and mobile operating system version;
your visits to our sites, your activity on our Services, including traffic data and cookie information (Log Information); and
some of our Services may use location information transmitted from your device (where you have set your device settings to allow this) (Location Information).
4. How will you use the information about me?
We use the information held about you to make our Services the best possible experience for you. For instance, we may use your information to:
customise the Services you choose to receive
allow you to connect with your friends on the social networks that you choose to connect through
carry out our obligations to you, such as delivering any services or physical products that you have bought
manage your account and respond to your queries
contact you with important service announcements
if you agree, contact you about other Services and products from Mind Candy that we think may be of interest to you
if you agree, contact you with advertising from other businesses
optimise and present the Services in the most effective manner for your device and operating system
carry out research and analysis, training and quality assurance
maintain, protect and improve our Services
carry out research and analysis, training and quality assurance
We only use location information in a way that is necessary to provide the Services and deliver the products that you want. If you have not allowed your location information to be sent, then location information will not be sent. We may use your location in broad segments such as country.
We may also use any of this information to meet our legal and regulatory obligations and protect our legitimate interests.
5. To whom will you disclose my Personal Information?
Mind Candy will not share your Personal Information for marketing purposes with companies outside the Mind Candy group of companies, unless you have given us permission to do so.
However, we may share your information in the following ways:
We may share your Personal Information, where appropriate, with any member of our group of companies
We work with trusted partners to perform tasks on our behalf and we may need to disclose your Personal Information for them to provide services or deliver products to you. However, these companies are bound by confidentiality obligations and do not have any independent right to use your Personal Information beyond what is necessary to assist us. For example if you are purchasing a product on Petlandia.com our print partners need your delivery details
When the law requires us to disclose your information, we will comply
When we need to enforce our Terms of Service, investigate fraud, reduce credit risk, exercise our legal rights or defend against legal claims
When it is necessary for the protection of a person’s wellbeing or property and when obtaining your prior consent is difficult
Mind Candy may display targeted advertisements based on anonymised information, personally identifiable information or information you make publicly available, except for users within the EEA(EU) where we will seek consent to use personally identifiable information. This consent can be managed at anytime using the consent manager in section 11) What are cookies? or within the settings of your device or within our apps. No Personal Information will be provided to the advertiser directly by Mind Candy when you interact with or view a targeted advertisement.
However, by interacting with or viewing an advertisement you are consenting to the possibility that the advertiser will collect data from you and/or make the assumption that you meet the targeting criteria used to display the advertisement.
6. Services we use
Mind Candy, like many other website and app operators, uses analytics to analyze our users to improve the performance and quality of our online services. The third-party service providers performing these services on our behalf, are listed below:
We may also engage other third parties to perform services in connection with the operation of our websites and apps . Each of these third parties is contractually obliged to protect the security of any information we share with them, and limited in their use of the information to the services being provided solely to Mind Candy.
Amazon (AWS): Website hosting
Internet service provider (ISPs): Your IP address is shared with ISPs to ensure legal or regulatory compliance.
We would like to send you information about our Services and products that may be of interest to you. If you don’t like this, we are happy to stop at any time. Just click on the ‘unsubscribe’ link provided or contact us at [email protected].
8. How do I access or change my Personal Information?
If you want to see, or change, your Personal Information, go to ‘my profile’ or your account settings or contact us at [email protected]. Please note that certain information cannot be changed once you have entered it. For instance, there should be no reason for a user to change their date of birth, if inputted. This is to discourage users from engaging in unlawful activities.
In certain jurisdictions, you may be entitled to request access to Personal Information we hold, by writing to us at [email protected] or at our postal address (see below).
9. How long do you keep my Personal Information for? How can I delete it?
We store your Personal Information for as long as your account is active and for as long as is required solely for our business purposes. Data older than two years will be removed or anonymised. Web server logs are deleted after 30 days.
If you wish to delete an account, you can do so by following instructions within the relevant Service, and/or by contacting [email protected]. If you wish to delete the Personal Information that we hold on you, you may do so by contacting us at [email protected]. When you do this, we will deactivate your account and/or delete or anonymise (which means you cannot be identified from the information) relevant Personal Information, unless we have to retain it for legal reasons.
10. Your right to object / Right to be forgotten
You have the right to object to certain purposes for processing, in particular to data processed for direct marketing purposes and to data processed for certain reasons based on our legitimate interests.
You also have the right to have your personal information erased (the “right to be forgotten”)
Please contact us at [email protected]
You can manage your consent of cookies on our websites by clicking on the Cookie Settings button on the bottom of our webpages.
If you would like to know more about cookies, visit www.allaboutcookies.org.
12. Where is my Personal Information?
15. How do I contact you?
Write to us at Mind Candy Limited, 4th Floor Bonhill Building, 15 Bonhill Street, London EC2A 4DN, United Kingdom
16. What does it mean?
‘Personal Information’ means anything that can be used to identify you, including information you give to us when you register and anything that we collect as you use our Services.
“Service” or “Services” means the products and services provided by Mind Candy, including our physical products, online games, applications, mobile applications, our websites and any other online, offline and/or mobile products and services on or via any platform or technology.